A content strategy project to discover the online needs of SCE stakeholders and customers and make recommendations for website strategy.
Accomplishments
- Performed heuristic analysis and competitive analysis.
- Interviewed individuals and small to mid-size businesses to determine how they perceived the site and the brand.
- Made content and architecture recommendations.
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Nortel
Toshiba
Investors Business Daily
Classmates
Southern California Edison
MSN TV
Foster Farms
Invisalign
MTV
Barnes & Noble
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